Founder/Creative Director

Alex Lyman is a 14 year veteran specializing in Traditional and Digital advertising. Lyman has experience in building global campaigns through brand strategy development, creative concepts, branding, and strategic media implementation. 

An award-winning creative talent Alex Lyman has served as Vice President & Creative Director at Publicis Hal Riney on the global LG Mobile and PayPal accounts. Previously he worked at Goodby Silverstein & Partners helping drive creative on Adobe and HP as an Associate Creative Director. Before Goodby, Lyman worked on Xbox and Nike at AKQA. Other clients that Lyman has worked with are American Council On Renewable Energy (ACORE), Specialized Bikes, FAO Schwarz to name a few.

Lyman’s career includes wins in nearly every top international creative award show including: Cannes Lion (Integrated Grand Prix); Cyber Lion (Silver); Grandy Award; One Show (Gold Integrated); One Show (Bronze); Art Directors Club; MI6 (Gold - Outstanding Overall Marketing Campaign; FWA Site of the year (runner up); FWA Site of the Month. 

Lyman has a B.A. in Graphic Design with a minor in Art History from the University of Vermont as well as an M.S. in Communication Design and Advertising from Pratt Institute.


Founder/Creative Director

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About SF Collective

We are a client focused boutique design, cgi, and advertising company.

With pedigrees from some of the biggest and best agencies around the world, SF Collective offers access to top shelf talent without the overhead of the traditional agency model.

Whether it’s launching a national brand campaign, executing a local market stunt or establishing a social media presence, SF Collective can help. Our network has expertise in both traditional and digital advertising and can handle the full scope of work from concept to in-market solutions.

Most importantly, we like our clients and we see them as a part of the SF Collective family. We think the days of agency markups are over. We want your brand to stand out and set an example for a company doing it right.